Tag: Creativity

• People want a hole in the wall, not a drill*.

  

  How often do you really think about what your audience – be it a consumer, a stakeholder, a client – really needs? What will resonate with them? What’s the solution they’re looking for? Their end goal? What we want to say, and what our audience wants to hear are often very different. To communicate effectively,…

  Schoey

  December 29, 2023

  Creativity, Presenting, Storytelling

  communication, Creativity, marketing, mrx, Presenting, story, Storytelling, training, Writing

• Floella sums up the importance of storytelling

  

  I did promise to share the Floella video from the recent storytelling conference, so here it is! For those of you who missed my earlier posts and are seeing this completely out of context (!), I co-presented with one of my clients, Liga Magdalenoka-Keen at the recent Market Research Society (MRS)‘s Storytelling conference where we talked about the…

  Schoey

  July 10, 2023

  Consumer insight, Creativity, Presenting, Public speaking, Storytelling

  Creativity, marketresearch, mrx, pantomime, presentation, Presenting, Storytelling, video

• Once upon a time (yesterday, in fact) there was a storytelling conference…

  

  It’s always great to spend time away from work to reflect on what we do, without the usual distractions of Teams meetings and emails. Yesterday’s Market Research Society Storytelling conference was one of those days. I don’t often get the luxury of a full day to take a step back from the day job to…

  Schoey

  June 16, 2023

  Consumer insight, Creativity, Presenting, Public speaking, Storytelling

  Creativity, mrslive, mrx, Presenting, Storytelling, theatre

• 10 tips for completing a 365 day photography project

  I’ve been a bit quiet on the blogging front for the last few weeks, but having made it through to the middle of March I’m still up to date on the 365 day project, most of which I’ve now uploaded here. It’s worth reflecting on what I’ve learnt so far, especially since it’s getting harder…

  Schoey

  March 15, 2014

  Photography

  10tips, 365dayproject, Creativity, project365

• Why we should be more playful and tell more stories at work

  When I was about six I decided I wanted to do an English degree and then be a writer. I had my life all planned out, until the realisation hit me in the second year of my degree that I might actually have to get a job and earn some money rather than just sort…

  Schoey

  November 25, 2013

  Creativity, Presenting, Storytelling

  Creativity, marketresearch, presentation, Presenting, stories, Storytelling

• Pecha kucha returns to Manchester

  Last Thursday saw the return of pecha kucha to Manchester, at Manchester Art Gallery. Originally from Japan, the format of presenting 20 slides, with 20 seconds for each (auto-advancing) slide makes for a fairly fast-paced evening as each speaker only gets 6 minutes and 40 seconds to do their whole presentation before their time is…

  Schoey

  June 17, 2013

  Creativity, Presenting

  Creativity, manchesterartgallery, pechakucha, Presenting

• 3 ways to be more creative

  I had a play around with PowToon a few days ago to see how easy (or not) it was to create animated PowerPoint-type presentation videos. As I’ll be running a workshop at the BIG Conference in Brighton next week about being more creative, I thought I’d use some of the initial workshop content in it,…

  Schoey

  May 13, 2013

  Creativity, Experiments

  communication, Creativity, marketresearch, presentation, video